Nicki Minaj was on hand this weekend for a private showing of her Kmart Collection. The line, duly named, “The Nicki Minaj Collection” is a collaborative effort between the pop raptress, Kmart and online distributor, Shop Your Way. Expect to see everything from leg warmers to dresses to accessories come out of this team.
Nicki wants the world to be clear, however, that this isn’t just your run of the mill, throw your namesake on it for name’s sake sort of deal.
“Everything I do is a true representation of me. It’s very important that I’m not just slapping my name on something. It’s important that my fans are going to know that if Nicki is putting it in her line, then Nicki is going to be wearing it. That’s why on Shopyourway.com we are creating catalogs, and I get to see what my fans like, and say ‘Hey I like that too.’ Right now it’s very real time, it’s very personable.”
Themed as “romantic and sexy”, expect to see everything from leg warmers to dresses to accessories come out of this partnership.
I’ll have to see what’s what. Kmart has definitely stepped it up in the clothing department. I have a few pieces of my own that are very well made and constructed. It’ll be interesting to see what Nicki comes up with.
Be Extraordinary- Alyssa Peacock