More and more highbrow designers are translating their creative genius into articles for mid-tier and mass market retailers. How #PeacockUnderPressure of them. LOL
Zac Posen is the latest to take his wares to the general public as he collaborates with affordable bridal attire marketer, David’s Bridal.
“Truly Zac Posen” is a six piece collection “infused with Posen’s aesthetic of modern American glamour…”
The line will include bridal gowns and looks for other social gatherings.
“The collection draws on an aesthetic that’s glamorous, romantic, strong, with exquisite detailing from the inside out,”
Posen discusses on the David’s Bridal website.
“When a woman wears a Zac Posen gown, I want her to feel embraced and empowered, joyous and confident.”
The price range is set between $850 and $1,350 with an expansion of the line to include bridesmaids gowns as well.
Nab your “Truly Zac Posen” dresses in 50 select stores or on the David’s Bridal website February 2014.
Be Extraordinary- Alyssa Peacock